How Much Does a Fitbit Cost?

How much does a fitbit cost

In today’s world of technology, many people are becoming more conscious about their health and fitness, and it’s no surprise that fitness trackers are gaining popularity. Fitbit is a well-known brand in the market that offers a variety of products with different features and functions to meet the diverse needs of its customers.

Fitbit has several devices that track health and fitness metrics like step count, distance traveled, calories burnt, heart rate, sleep patterns, and more. If you are planning to buy a Fitbit, the first question to ask is, “How much does a Fitbit Cost ?” However, before buying a Fitbit device, you need to know the price to ensure it fits your budget.

In this article, I will talk about different types of Fitbit devices, their prices, features and the factors considered while buying your favorite Fitbit device.

Average Price of Fitbit Devices

Fitbit devices come with a varying price tag depending on their models and features, with the price range currently between $80 to $400. While the cost is significant, knowing how long a Fitbit device lasts is also essential.

Fitbit ModelPrice
Inspire 3$99.95
Charge 5$179.95
Versa 3$229.95

Different Types of Fitbit Devices

Fitbit devices come in various models and features. They offer different levels of functionality and customization options.                    

1. Fitbit Inspire 3

fitbit inspire 3

Fitbit Inspire, An affordable device in the Fitbit collection, is priced at $99.95. It provides basic features like tracking steps, heart rate, distance, calories burnt, GPS and sleep, notification alerts, and 10-day battery life.

2. Fitbit Charge 5

Fitbit charge 5

Fitbit Charge 5 costs $179.95 and has advanced features, including built-in GPS, heart rate monitoring, EDA stress management tools, and over 20 activity modes. It has a crispy, bright display, and the battery lasts up to 7 days.    

3. Fitbit Versa 3

Fitbit versa 3

The Fitbit Versa 3 is a high-performance smartwatch that costs $229.95. It gives your smartphone notification, controls your music, monitors your blood oxygen saturation, tracks your sleep, and guides you through breathing exercises when the pressure becomes too severe. It follows different workouts, and the battery lasts up to 6 days.

4. Fitbit Sense

Fitbit sense

The Fitbit Sense is an ultra-luxury watch priced at $249.95. It offers all the features of Fitbit Versa 3, including health-tracking tools that monitor stress levels via the electrodermal activity sensor (EDA). It also includes an electrocardiogram (ECG) app to check your heart for irregular heartbeats and a skin temperature sensor to detect the onset of a fever or illness.

5. Fitbit Luxe

Fitbit luxe

The Fitbit Luxe costs $89.95 and is the company’s most advanced and stylish fitness tracker yet. It looks excellent without sacrificing functionality for style. It tracks steps, sleep, stress levels, heart rate, breathing, and exercises, and you may connect to your phone’s GPS and blood oxygen saturation. If you are wondering how Fitbit tracks steps and heart rate, find it out now!

Factors that Affect the Price of a Fitbit Device

Factors that affect the price of a fitbit device

Many factors contribute to the price range of a Fitbit device. So, when buying a new Fitbit device, consider these elements, and decide your budget accordingly.

1. Features

A Fitbit device is likely to cost more the more features it offers. For instance, a device with contactless payments, music storage, and GPS tracking will often cost more than one with essential fitness tracking features.

2. Design and materials

The Fitbit device price is affected by the design and material used during the manufacture of it. Devices with high-quality materials like leather or stainless steel are more expensive than devices made with plastic. The unique and stylish design offers more cost because of limited editions or the availability of special editions.

3. Accessories

Fitbit sells various device accessories, including replacement bands, charging cords, and screen protectors, which can raise the entire cost of owning a Fitbit device.

4. Brand Value

Fitbit is a well-known brand in the fitness tracking market, and devices with the Fitbit logo will generally be more expensive than those from lesser-known brands.

5. Seasonal sales and promotions

Fitbit may also offer seasonal offers and promotions, such as Discounts during the holiday season. It may affect the price of the product.

Where to Purchase Fitbit Devices?

Factors that affect the price of a fitbit device

Where to Purchase Fitbit Devices?

You can buy your Fitbit devices from different sources like Fitbit stores, online sellers, or electronic stores.

1. Official Fitbit Stores: Fitbit has stores all over the world. You can buy directly from official Fitbit Stores; usually, prices are the same as suggested for retail sellers, but a customer can enjoy the assurance of buying from an authorized place.

2. Online Sellers: You can buy your favorite Fitbit device from stores like Fitbit’s official website, Amazon, Walmart, and best buy. They offer devices at competitive prices, and you can take advantage of seasonal sales, promotions, and free shipping choices. Ensure the seller is authentic and verify it by review before placing an order.

3. Electronic Stores: Fitbit devices are also available at electronics stores such as Best Buy and Walmart and at sporting goods stores such as REI. You can also visit your local electronics or sporting goods store to see if they sell Fitbit devices.


Selecting the right Fitbit tracker will help you to monitor your fitness and health journey. Considering your budget while buying a Fitbit device is essential when you have different models, features, materials, designs, and accessories. Considering price range and factors that affect the price will guide you in selecting the best device according to your preference. It is suggested that you purchase from a reliable seller, Fitbit Official site, or online retailers that guarantee the quality of price with a fair price.

Once you’ve made the purchase, keeping your Fitbit device charged is essential to ensure that you’re getting accurate readings. But what if you don’t have your charger with you? Don’t worry; you can charge your Fitbit without a charger. Check out our article “How to Charge Fitbit Without a Charger?” for tips and tricks to keep your device charged and ready to use.


What is the most affordable Fitbit tracker?

Fitbit Inspire 2 is an excellent option for anyone searching for a low-cost fitness tracker for only $50.

Are Fitbit Devices Water-Resistant?

Yes, many Fitbit devices, such as the Fitbit Charge 5 and Fitbit Versa 3, are water-resistant, but only to a depth of 50 meters.

Are Fitness Trackers Worth It?

Your specific demands and goals determine the value of fitness trackers. If you want to measure your fitness progress and gain insights into your activity levels, sleep quality, and other factors, a fitness tracker could be helpful.

Is The Fitbit App Free to Use?

The Fitbit app is free to download and use, but some features like personalized coaching are available only for Fitbit premium.

What is the most expensive Fitbit?

The Sense 2 is the company’s most expensive and high-end smartwatch, costing $299.95.

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